Joseph Conlan · Founder, Clone Centre

I MAKE AI
USEFUL

I am Joseph Conlan. I build practical AI systems, teach people how to use them without the jargon, and help good ideas become working tools. My work spans SMEs through to multi-billion-dollar venture capital funds, and I have a background in Oxford AI. This is my place to show you what AI can do and how we make it useful.

PREFER TO TALK? CLONE CENTRE AI · 07888 865560

Pixel portrait of Joseph Conlan
JOSEPH.EXE · ONLINE
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Clone Centre

PICK ONE CLEAR NEXT MOVE.

Everything has its own place now, so you can understand the offer without wading through the whole site.

The value we provide

LESS CONFUSION. MORE USEFUL WORK.

Clone Centre turns AI from an interesting idea into something you can understand, use and build into the way you actually work.

Clarity

UNDERSTAND IT

Plain-English guidance that explains what matters, removes the jargon and gives you the exact words to try next.

Capability

USE IT

Prompts, books, live builds and working examples that turn learning into useful output you can see and repeat.

Systems

BUILD WITH IT

Private help and real AI products for the moments when you need architecture, automation and momentum—not another slide deck.

How we do it

CHOOSE THE KIND OF HELP THAT FITS.

Learn at your own pace, build live with the community, or work directly with me on the problem in front of you.

Recommended if unsure
Plain English · self-paced

I WANT TO UNDERSTAND AI

Get one recommended first book, then browse the complete Plain English and Pro Series only if you want more.

FIND MY FIRST BOOK >
Community · live builds · momentum

I WANT TO BUILD SOMETHING REAL

Learn with Joseph and the group, follow a weekly rhythm, and turn one useful idea into a working system.

SEE THE LIVE PROGRAMME >
Private help · accountability

I NEED TO GET UNSTUCK

Bring one specific problem, work through it with Joseph, or add weekly accountability when momentum is the real issue.

CHOOSE PRIVATE HELP >
NOT SURE WHERE YOU FIT?
Tell me where you are with AI. I will send the Prompt Guidebook and use your answers to make the next advice more relevant.
BUILD MY AI PROFILE >
Everything has its place

THE WHOLE PLACE, AT A GLANCE.

No mystery menu and no need to compare every price at once. These are the four shelves; open only the one that matches what you need.

Clone Coach · built around you

AI COACHING IS THE FUTURE OF FOLLOW-THROUGH.

Advice is easy to find. Remembering your goals, noticing the pattern and helping you take the next useful action is where a great coach becomes valuable. We build private AI coach bots around your needs, your method, your language and the moments where you tend to get stuck.

Always available does not mean human-free. Your coach can handle the daily rhythm, preserve context and prepare better conversations—then hand over to a person whenever judgement, care or genuine expertise is needed.

01 · Context

REMEMBER WHAT MATTERS

Keep goals, preferences, working context and previous check-ins connected so every conversation can begin further forward.

02 · Action

TURN GOALS INTO NEXT MOVES

Break large outcomes into clear milestones, practical weekly priorities and small actions that are easy to begin.

03 · Accountability

CREATE A USEFUL RHYTHM

Run daily check-ins, weekly reviews, reminders and progress summaries without making the experience feel like admin.

04 · Insight

NOTICE PATTERNS + BLOCKERS

Surface repeated obstacles, decisions and habits, then ask the right reflective question before momentum disappears.

05 · Practice

REHEARSE IMPORTANT MOMENTS

Prepare meetings, interviews, presentations, sales conversations and difficult decisions with realistic role-play and feedback.

06 · Personalisation

WORK YOUR WAY

Adapt tone, cadence, frameworks, playbooks and boundaries to the individual, team, programme or coaching methodology.

07 · Creation

MAKE THE WORK WITH YOU

Draft plans, questions, summaries, templates and personalised resources from the context already shared.

08 · Connection

FIT INTO REAL WORKFLOWS

Connect agreed calendars, tools and systems so useful actions and progress records do not stay trapped inside a chat window.

09 · Boundaries

KNOW WHEN TO HAND OVER

Use clear guardrails, privacy choices and human escalation for situations where an AI coach should never pretend to be the expert.

BUILD MY COACH BOT > CREATE MY MEMBER PROFILE >

Every build is scoped around a real use case. AI coaching supports action, reflection and practice; it is not therapy, medical care, legal advice or financial advice.

About

WHO IS RUNNING THIS PLACE?

Black and white portrait of Joseph Conlan

I build AI systems for a living at Clone Centre. My work has spanned SMEs through to multi-billion-dollar venture capital funds, and my background includes Oxford AI. That range is why I care about making serious AI useful without making it obscure.


The secret is never the tool. It is how you talk to it. Everything on this site—the free AI profile, books, newsletter and paid community—exists to teach you that skill in plain English.

8
Books in the library
30+
Prompt recipes
0
Jargon allowed
The Numbers

WHY THIS MATTERS NOW

Not hype. Receipts. Every figure below comes from a named public source.

0M
people use ChatGPT every single week
Source: OpenAI, 2026
0%
of organisations now use AI in at least one part of the business
Source: McKinsey, 2025
0%
of UK businesses use AI, up from 9% just two years earlier
Source: ONS, 2025
£0M
lost to fraud in the UK in a single year, with AI voice scams rising fast
Source: UK Finance, 2025

WEEKLY CHATGPT USERS (MILLIONS)

2023
100M
2025
400M
2026
900M
SOURCE: OPENAI / REUTERS · THE FASTEST GROWING APP IN HISTORY
The Community

DO NOT LEARN AI ALONE

A practical paid community for founders, professionals and complete beginners who want to use AI this week, not talk about it for six months. There are three ways to join. Your free AI profile and Prompt Guidebook remain available separately, without pretending they are a membership.

CommunityChoose this for the books, member chat and a steady weekly prompt rhythm.
ProChoose this to build live with Joseph and use the complete recordings vault.
AccountabilityChoose this when personal follow-through matters more than more information.
Free starting point · not community membershipNOT READY TO JOIN?

Build your AI profile and request the Prompt Guidebook for £0. Community access begins with the £19 Community plan below.

GET MY FREE GUIDE >
Membership 01

Community

£19 / MONTH
£190 / YEAR · TWO MONTHS FREE
  • AI profile and Prompt Guidebook
  • Member chat and introductions
  • All eight Plain English books
  • Weekly prompt and build thread
  • Saturday and Sunday accountability drops
SECURE STRIPE CHECKOUT · CANCEL ANY TIME
Membership 03 · 5 founding seats

Accountability

£149 / MONTH
£1,490 / YEAR · TWO MONTHS FREE
  • Everything in Pro
  • Personal weekly check-in message
  • Monthly private 45-minute review
  • Private 90-day goal tracker
  • Priority questions and DM access
5 FOUNDING SEATS · SECURE STRIPE CHECKOUT
BUTTONS OPEN THE EXACT SECURE STRIPE CHECKOUT · MONTHLY PLANS CANCEL ANY TIME · ANNUAL PRICES EQUAL TEN MONTHS · VAT INCLUDED WHERE APPLICABLE
Annual Pro bonus · AI website assistant

GET A CHATBOT LIKE THIS ON YOUR SITE.

Choose Clone Centre Pro annually and we will set up one trained website AI chatbot like the assistant on this page, included at no extra setup charge while your annual membership stays active.

The standard starter build covers one website and one approved business knowledge set. Usage beyond fair-use, third-party usage costs and bespoke integrations are not automatically included; any extras are scoped and agreed before launch. The assistant remains subject to acceptable-use and safety checks.

JOIN ANNUAL PRO · £490 >
PAY £1 TO SWITCH

Already paying for another business, coaching or AI community? Apply with proof of your active paid membership. Once verified, your first month is £1; Community then renews at £19/month or Pro at £49/month unless cancelled. The £1 link is issued only after approval.

Already saved a profile or joined?YOUR MEMBER DASHBOARD IS READY.

Sign in to see your AI profile, linked website chats, membership status, purchases and product access. Use the same email when joining so records connect automatically.

OPEN MEMBER CENTRE >
Only when a form is needed

TELL US WHAT YOU NEED.

Standard Community, Pro and Accountability plans go directly to Stripe above. Use this form only for £1 switch verification, help choosing, Clone Coach or a bespoke coach build.

Eligibility check: the £1 offer is only for someone currently paying for another business, coaching or AI community. Please redact card numbers, bank details and unrelated personal information from your proof.

Upload a recent receipt, invoice or membership screenshot. PNG, JPG, WEBP or PDF; maximum 3 MB.

No payment is taken here. £1 switch applications are checked before a private discounted Stripe link is issued. Replies come from joseph@clonecentre.ai or clone@clonecentre.ai.

Weekly Programme

FIVE TOUCHPOINTS. ONE WEEK.

Morning builders, daytime founders and evening learners all get a way in. The flagship is the Wednesday 7pm UK AI Lab: bring a real task, leave with something working.

Wednesday · Pro+
07:00

Build Before Breakfast

A quiet 45-minute online sprint. State the outcome, build with AI, report what shipped.

Live · 45 min · UK time
Wednesday · Pro+
19:00

Weekly AI Lab

Live demos, member hot seats and practical builds with Joseph. Every session is recorded.

Live · 60 min · Flagship call
Thursday · Pro+
10:00

AI Office Hours

Bring the prompt, workflow or automation that is stuck. Leave with the next move clear.

Live · 45 min · UK time
Saturday · Community+
07:00

Prompt Drop

One useful prompt, one worked example, one small challenge to complete over the weekend.

Async · Telegram
Sunday · Community+
07:00

Weekly Reset

Review what moved, name the blocker, and set the one outcome your next week must deliver.

Async · Accountability check-in
Pro Recordings Vault

MISS THE CALL. KEEP THE RESULT.

Every AI Lab is added to the private Pro archive with timestamps, the exact prompts used and a short action summary. Public socials get the clips; members keep the complete working session.

UNLOCK WITH PRO >
Full replayWatch on your own time
Prompt packCopy every prompt from the session
TimestampsJump straight to the useful bit
Weekly clipsHighlights published through the Clone Centre social pipeline
Phase 04 · Founding Cohort

A COACH IN YOUR CORNER. EVERY WEEK.

Most goals do not need another app. They need a clear next move and somebody who notices whether it happened. The first version is human-led by Joseph, based on the practical system in Coach.

One stuck problemChoose the £150 AI Fix Session for one focused expert diagnosis.
A deeper buildChoose the £250 Power Session to map and build the working core together.
Ongoing deliveryChoose the £500 Build Partner for calls plus weekday support for 30 days.
Follow-throughChoose Accountability when the system exists but consistent action is the gap.
Personal accountability · human-led

THE FOUNDING FIVE

£149 / MONTH
Only five founding clients
  • A personal check-in message every week
  • One private 45-minute review call every month
  • Your own 90-day goal and weekly action tracker
  • One priority at a time, broken into a small next action
  • Clear review notes: celebrate, learn, drop and reset
How the month works

ONE GOAL. FOUR CHECK-INS.

01
Kick-off

Choose one specific 90-day outcome, why it matters and the first milestone.

02
Weekly message

Name the win, the blocker and the one small action that matters next.

03
Monthly review call

Celebrate progress, keep the lesson, drop what is not working and reset the plan.

04
Repeat

Leave every review with a written priority and a week-one action that is easy to start.

Accountability coaching supports action and reflection. It is not therapy, medical care, legal advice or financial advice. Your information stays private unless safety or law requires otherwise.

Next product · beta waitlist

CLONE COACH AI

After the human service proves what people actually need, the same rhythm becomes a HyperChat-powered helper: a short daily check-in, a weekly progress summary and a clear prompt to ask a human when the situation needs one.

PLANNED PRICE · £29 / MONTH

This is the roadmap, not a pretend finished bot. Founding members help shape the beta and get first access when it is ready.

JOIN THE BOT WAITLIST >
Clone Coach AI · concept preview
What is the one outcome that matters today?
Finish the client proposal.
What is the smallest useful action you can finish in 20 minutes?
Write the opening and three deliverables.
Beta build · not live yet
Private AI Coaching

BRING THE PROBLEM. LEAVE WITH THE SYSTEM.

This is working time, not motivational theatre. We can fix a prompt, map an automation, choose the right tools or build the first version together on the call.

Session 01 · 60 minutes

AI Fix Session

£150

For one clear problem that needs an expert pair of eyes: prompting, workflow design, tool choice or troubleshooting.

INCLUDES · PRE-CALL QUESTIONNAIRE · RECORDING · ACTION NOTES
BOOK £150 >
Session 02 · 90 minutes

AI Power Session

£250

A deeper working session for a process, campaign or prototype. We map it, build the core and leave you with the next seven days planned.

INCLUDES · PRE-WORK · LIVE BUILD · RECORDING · 7-DAY FOLLOW-UP
BOOK £250 >
30-day support

AI Build Partner

£500 / MONTH

Two private 45-minute calls plus weekday async support for a specific AI build that needs architecture, decisions and hands-on momentum.

INCLUDES · 2 CALLS · BUILD PLAN · WEEKDAY ASYNC SUPPORT
APPLY FOR £500 >
BOOKING DESK IS OPENChoose a session above to request a time. The live Cal.com calendar will appear here once the booking account is connected.
Free starting point · not community access

BUILD YOUR AI PROFILE.

Not ready for a paid membership? Answer four quick questions and request the Prompt Guidebook for £0. This saves your starting point but does not unlock the member community.

GET MY FREE GUIDE >

Clear consent, no card and no community membership. You can ask us to remove your profile at any time.
Start with one useful result

FIND THE RIGHT BOOK WITHOUT READING THE WHOLE SHELF.

Request the guide with your AI profile, accept the sensible book recommendation, or adjust one pre-filled choice. If you already know you want a complete learning path, compare the three bundles before the individual catalogue.

Included after your AI profile

THE PROMPT GUIDEBOOK

The CLEAR framework, 30+ copy-and-paste prompt recipes and the ten mistakes almost everyone makes. Tell me how you use AI and the guide will be sent directly to your inbox.

REQUEST MY GUIDE >
Smart default · adjust only if needed

WHAT DO YOU WANT HELP WITH?

The most common starting point is already selected. Change it only if another outcome sounds more like you.

1 recommended result
How to Ask · £9 The easiest first paid step: learn how to get a useful answer before worrying about which AI tool to use.

WANT A COMPLETE PATH?

Compare three clear bundles here. The separate-book total is shown first so the saving has context; every option is a one-off payment.

Foundations · 8 books

PLAIN ENGLISH SET

Asking well, the basics, everyday use, safety, work, coaching, small business and saving money.

£72 bought separately
£39 · SAVE £33
GET THE FOUNDATIONS >
Deployment · 7 books

PRO SERIES SET

Automation, MCPs, assistants, workflows, growth, ROI and a complete 90-day AI-first plan.

£133 bought separately
£79 · SAVE £54
GET THE PRO SERIES >

PREFER ONE BOOK?

Open any title for who it is for, the full syllabus and the exact price. The Plain English series is sequenced for beginners; the Pro Series is organised around real deployment work.

PLAIN ENGLISH SERIES 8 BOOKS · £9 EACH
How to Ask cover
BOOK 01£9PDF

How to Ask

The one skill that matters. For the person who has never opened an AI chat in their life.

VIEW DETAILS >
AI in Plain English cover
BOOK 02£9PDF

AI in Plain English

What AI actually is, what it can and cannot do, and your very first conversation. Zero jargon.

VIEW DETAILS >
Everyday AI cover
BOOK 03£9PDF

Everyday AI

Fifty simple ways AI can help around the house and beyond.

VIEW DETAILS >
Safe and Sound cover
BOOK 04£9PDF

Safe and Sound

How to spot AI scams and protect yourself online. Plus a checklist for the fridge.

VIEW DETAILS >
AI for Work and Careers cover
BOOK 05£9PDF

AI for Work and Careers

Get hired, get ahead and get your evenings back. CVs, interviews, pay rises.

VIEW DETAILS >
AI as Your Coach cover
BOOK 06£9PDF

AI as Your Coach

Everyone deserves a coach. Goals you will actually keep, and the Sunday night check-in.

VIEW DETAILS >
AI for Small Business cover
BOOK 07£9PDF

AI for Small Business

Small is fast. Fast wins. For shops, salons, cafes, trades and sole traders.

VIEW DETAILS >
AI Money Saver cover
BOOK 08£9PDF

AI Money Saver

Plug the ordinary leaks in a British budget. Bills, food, subscriptions, refunds.

VIEW DETAILS >
PRO SERIES 7 BUILD-ALONGS · £19 EACH
The AI Automation Playbook cover
BOOK 09£19PDF

The AI Automation Playbook

Kill the copy-paste. Connect your tools so AI runs the boring bits while you sleep. Three real builds.

VIEW DETAILS >
Connecting AI to Your Business cover
BOOK 10£19PDF

Connecting AI to Your Business

Make AI actually see your data. MCPs in plain English. Includes a ready-to-run code file.

VIEW DETAILS >
Build Your Own AI Assistant cover
BOOK 11£19PDF

Build Your Own AI Assistant

A custom assistant trained on YOUR business — on your website, knowing your prices.

VIEW DETAILS >
The AI-Powered Workflow cover
BOOK 12£19PDF

The AI-Powered Workflow

Pick one real process. Take it apart. Rebuild it with AI. Measure the time saved.

VIEW DETAILS >
AI for Growth cover
BOOK 13£19PDF

AI for Growth

Sales, marketing and outreach on autopilot — without sounding like a robot.

VIEW DETAILS >
The Automation ROI Method cover
BOOK 14£19PDF

The Automation ROI Method

Decide what to automate. Prove it paid off. Build the case your accountant believes.

VIEW DETAILS >
The AI-First Business cover
BOOK 15£19PDF

The AI-First Business

The 90-day strategic playbook. Everything you have learned, sequenced into one plan. Capstone.

VIEW DETAILS >
The Clone Centre Stack

BUILT UNDER ONE ROOF

The community is backed by working AI products, not slide decks. Members learn from the same systems Clone Centre is putting into the world.

Live system 01

ANSAIR

A voice AI assistant for calls, bookings and customer questions, 24/7.

BESPOKE QUOTE · PRICE AGREED TO SCOPEOPEN SYSTEM >
Live system 02 · build free

HyperChat

Turn your website into a trained customer-facing AI assistant in about a minute. Build and test yours free; pay only when you publish it.

BUILD £0 · LIVE £49/MONTH PER CHATBOTBUILD MY BOT FREE >
Live system 03

TRAICE

AI governance, audit trails and controls for organisations deploying AI seriously.

BESPOKE QUOTE · PRICE AGREED TO SCOPEOPEN SYSTEM >
Live system 04

Pipeline

Acquisition intelligence for finding and qualifying off-market UK companies.

7-DAY TRIAL £0 · STARTER £39/MO · PRO £79/MOOPEN SYSTEM >